Hoj is a weird name. It’s just 3 letters, but only 3% of people in the world pronounce it correctly. It doesn’t translate well (especially into Spanish). And is often misspelled. The mischief caused by these 3 little letters is a constant source of amusement for Hoj and those closest to him. So yes, lots of mischief caused by the 3 letters that are his name. Fitting, because Hoj sets out to create mischief in all his creative endeavors. His music is deep and sexy in a way that encourages crowds to create a little mischief of their own.